ColorKick De-Brassing Shampoo by VIRTUE: Ingredient Analysis

1

Water EWG 1

Solvent

2

Sodium Cocoyl Isethionate EWG 1-2

Foam booster Hair conditioning Cleansing agent Surfactant Foaming

ConditioningCleansingSmoothingSoftening Malassezia Feeding

3

Sodium Lauroyl Methyl Isethionate EWG 1-2

Foam booster Cleansing agent Surfactant Foaming

ConditioningBarrier supportCleansingSmoothingSoftening

4

Lauryl Glucoside EWG 1

Cleansing agent Surfactant

Cleansing

5

Disteareth-75 Ipdi EWG 3

Viscosity controlling agent

6

Polyglyceryl-3 Laurate EWG 1

Emollient Emulsifying agent Surfactant

7

Coconut Acid EWG 1

Emollient Emulsifying agent Cleansing agent Surfactant

8

Keratin EWG 1-2

Hair conditioning Skin conditioning agent

9

Panthenol EWG 1

Antistatic agent Emollient Moisturising Hair conditioning Humectant Skin conditioning agent Soothing

RegenerationHair ConditioningHealingBarrier supportSmoothingBarrier RepairSoothingHair Loss PreventionMoisturizingSoftening

10

Salicylic Acid EWG 1-3

Corn/callus/wart remover Fragrance ingredient Keratolytic Antiacne agent Masking Hair conditioning Antidandruff agent Skin conditioning agent Exfoliant Denaturant Preservative

CleansingAntisepticSoothingAcne fighting

11

Curcuma Longa (Turmeric) Root Powder EWG 1

Skin conditioning agent

Hair Follicle NutritionHair ConditioningRejuvenationAnti DandruffSofteningNutrifying

12

Chamomilla Recutita (Matricaria) Flower Extract EWG 2

Fragrance ingredient Skin conditioning agent

Hair Structure ImprovementHealingDeodorantSoothingLighteningAcne fightingUV Protection

13

Oryza Sativa (Rice) Bran Extract EWG 1-2

Skin protecting Skin conditioning agent

14

Azadirachta Indica Flower Extract EWG 1

Skin conditioning agent

15

Citrus Limon (Lemon) Peel Extract EWG 1-5

16

Coccinia Indica Fruit Extract EWG 1

Skin conditioning agent

17

Brassica Oleracea Capitata (Cabbage) Leaf Extract EWG 1

Skin conditioning agent

18

Helianthus Annuus (Sunflower) Oil EWG 1

Emollient Skin conditioning agent

Malassezia Feeding

19

Azadirachta Indica Leaf Extract EWG 1

20

Corallina Officinalis Extract EWG 1

Skin conditioning agent

21

Madecassoside EWG 1

Skin conditioning agent Antioxidant

RejuvenationHealingAnti AgingElasticity ImprovementSoothingAntioxidant

22

Tocopherol EWG 1

Fragrance ingredient Skin conditioning agent

RegenerationAnti AgingUV ProtectionAntioxidant Comedogenic 3/5

23

Rosmarinus Officinalis (Rosemary) Leaf Extract EWG 1

Fragrance ingredient Skin conditioning agent Antimicrobial agent

Hair GrowthLiftingAntifungalHair StrengtheningTones Up SkinAntisepticSoothingAntioxidant

24

Sodium Phytate EWG 1

Oral care agent Chelating agent

25

Asiaticoside EWG 1

Fragrance ingredient Skin conditioning agent Antioxidant

26

Citrus Paradisi (Grapefruit) Fruit Extract EWG 1-2

Skin conditioning agent

RegenerationRejuvenationBody Hair RemovalAntioxidant

27

Ocimum Sanctum Leaf Extract EWG 1

Skin conditioning agent

28

Solanum Melongena (Eggplant) Fruit Extract EWG 1

Skin conditioning agent

29

Phytic Acid EWG 2

Oral care agent Chelating agent

SoothingLighteningMoisturizingAntioxidant

30

Leuconostoc/Radish Root Ferment Filtrate EWG 1

Antidandruff agent Antimicrobial agent

SoothingExfoliating

31

Aloe Barbadensis (Aloe Vera) Flower Extract EWG 1-3

Emollient Oral care agent Humectant Skin conditioning agent

32

Salvia Hispanica Seed Extract EWG 1

Emollient Skin conditioning agent

33

Hydrolyzed Quinoa EWG 1

Skin conditioning agent

34

Oryza Sativa (Rice) Extract EWG 1-2

Emollient Hair conditioning Skin conditioning agent

Hair ConditioningProtectionHair Strengthening

35

Galactoarabinan EWG 1

Fragrance ingredient Film former

SoothingSoftening

36

Gluconolactone EWG 1

Fragrance ingredient Humectant Solvent Skin conditioning agent Exfoliant Antioxidant Chelating agent

LiftingBarrier supportBarrier RepairSoothingExfoliatingMoisturizingAcne fightingAntioxidant

37

Caprylyl/Capryl Glucoside EWG 1

Cleansing agent Surfactant Foaming

38

Camellia Sinensis (Green Tea) Leaf Extract EWG 2

Fragrance ingredient Emollient Masking Oral care agent Skin protecting Humectant Skin conditioning agent Astringent Tonic Antioxidant Antimicrobial agent Sunscreen agent

RejuvenationAnti AgingAntifungalAnticelluliteHair StrengtheningTones Up SkinAntiviralAntisepticUV ProtectionAntioxidant

39

Zinc Gluconate EWG 2-3

Deodorant Skin conditioning agent Biocide

40

Caesalpinia Spinosa Fruit Extract EWG 1

Hair waving or straightening Hair conditioning

41

Sorbitan Oleate EWG 1

Fragrance ingredient Emulsifying agent Surfactant

Softening Malassezia Feeding Comedogenic 3/5

42

Polyquaternium-37 EWG 1

Antistatic agent Hair fixative Film former

Hair ConditioningHair Loss PreventionAntistaticHair Gloss

43

Helianthus Annuus (Sunflower) Sprout Extract EWG 1

44

Lavandula Angustifolia (Lavender) Flower/Leaf/Stem Extract EWG 1

45

Copper Gluconate EWG 2

Skin protecting Skin conditioning agent

46

Rice Oil Glycereth-8 Esters EWG 1

Cleansing agent Surfactant

47

Diglycerin EWG 1

Fragrance ingredient Moisturising Hair conditioning Oral care agent Skin protecting Humectant Solvent Skin conditioning agent Oral health care drug Viscosity controlling agent Denaturant

Hair Structure ImprovementBarrier supportSmoothingMoisturizingSofteningHair Gloss

48

Ethylhexylglycerin EWG 2

Skin conditioning agent Deodorant agent

DeodorantAntisepticMoisturizingSoftening

49

Heptyl Glucoside EWG 1

50

Sodium Isethionate EWG 1

Antistatic agent Hair conditioning Cleansing agent Skin conditioning agent

51

Hydroxypropyl Methylcellulose Stearoxy Ether EWG 1

Viscosity controlling agent

52

Trisodium Ethylenediamine Disuccinate EWG 1

Chelating agent

Cleansing

53

Guar Hydroxypropyltrimonium Chloride EWG 1

Antistatic agent Hair conditioning Skin conditioning agent Viscosity controlling agent Film former

Hair ConditioningHair Gloss

54

Potassium Sorbate EWG 2

Fragrance ingredient Preservative

AntifungalAntiseptic

55

Polypropylene Glycol EWG 2-4

Fragrance ingredient Solubilizing agent Humectant Solvent Skin conditioning agent Viscosity controlling agent

ConditioningSmoothingMoisturizing Comedogenic 1/5

56

Sodium Dilauramidoglutamide Lysine EWG 1

57

Xylitol EWG 1

Flavoring agent Humectant Skin conditioning agent

Softening

58

Trehalose EWG 1

Flavoring agent Moisturising Humectant

MoisturizingSoftening

59

Magnesium Aspartate EWG 1

Skin conditioning agent

60

Butylene Glycol EWG 1-3

Fragrance ingredient Masking Humectant Solvent Skin conditioning agent Viscosity controlling agent

Hair Loss PreventionMoisturizingSoftening Comedogenic 1/5

61

Sodium Phosphate EWG 1-2

Buffering agent

62

Ethyl Linoleate EWG 1

Fragrance ingredient Emollient

Malassezia Feeding

63

Caprylyl Glycol EWG 1

Emollient Hair conditioning Humectant Skin conditioning agent

64

Caprylic Acid EWG 1

Fragrance ingredient Masking Emulsifying agent Cleansing agent Surfactant

AntifungalAnti Dandruff Comedogenic 1/5

65

Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate EWG 1

Antioxidant

66

Calcium Gluconate EWG 1

Oral care agent Humectant Skin conditioning agent

Soothing

67

Fragrance EWG 8

Deodorant Fragrance ingredient Masking

68

Phenoxyethanol EWG 2-4

Fragrance ingredient Preservative

Antiseptic

69

Sodium Benzoate EWG 1-3

Fragrance ingredient Masking Anticorrosive Preservative

AntifungalAntiseptic

70

Benzyl Alcohol EWG 2-5

Fragrance ingredient Masking Solvent Viscosity controlling agent Preservative

AntimicrobialAnestheticAntiseptic AllergenIrritant Comedogenic 1/5

71

Chlorphenesin EWG 3

Biocide Antimicrobial agent Preservative

72

Citric Acid EWG 1-2

Fragrance ingredient Masking Buffering agent Chelating agent PH adjuster

Hair GrowthLiftingCleansingSoothingExfoliatingLighteningAntioxidant

73

Maltodextrin EWG 1

Binder Absorbent Anticaking agent Suspending agent Hair conditioning Bulking agent Binding Emulsion stabilizer Skin conditioning agent Viscosity controlling agent Film former

Barrier supportSmoothing

74

Alcohol Denatured EWG 1

Antifoaming agent Masking Solvent Viscosity controlling agent Astringent Antimicrobial agent

Antiseptic

75

Benzyl Salicylate EWG 3-5

Fragrance ingredient Masking Sunscreen agent

UV Protection Allergen

76

Hexyl Cinnamal EWG 3

Fragrance ingredient Masking

Allergen

77

Linalool EWG 3

Deodorant Fragrance ingredient Masking

Allergen

ColorKick De-Brassing Shampoo

Product Claims

✓ Benefits

! Concerns