Matrix

Keep Me Vivid Sulfate Free Shampoo

Get a score how it matches your skin

Product Claims

6/10 Claims Met

✗ Alcohol-free

✗ EU-allergen-free

✓ Oil-free

✓ Paraben-free

✓ Silicone-free

✗ Sulfate-free

✓ Cruelty-free

✓ Reef-safe

✗ Fragrance-free

✓ Fungal-acne-safe

Water EWG 1

Solvent

Sodium C14-16 Olefin Sulfonate EWG 1-2

Cleansing agent Surfactant Foaming

CleansingSoothing

Cocamide Mea EWG 1-4

Foam booster Emulsifying agent Emulsion stabilizer Viscosity controlling agent Surfactant

Softening

Diglycerin EWG 1

Fragrance ingredient Moisturising Hair conditioning Oral care agent Skin protecting Humectant Solvent Skin conditioning agent Oral health care drug Viscosity controlling agent Denaturant

Hair Structure ImprovementBarrier supportSmoothingMoisturizingSofteningHair Gloss

Cocamidopropyl Betaine EWG 1-5

Antistatic agent Foam booster Hair conditioning Cleansing agent Skin conditioning agent Viscosity controlling agent Surfactant

Hair ConditioningCleansing

Glycol Distearate EWG 1

Emollient Emulsifying agent Skin conditioning agent Viscosity controlling agent Opacifying agent

Softening Malassezia Feeding

Sodium Lauroyl Sarcosinate EWG 1-3

Antistatic agent Hair conditioning Emulsifying agent Cleansing agent Skin conditioning agent Viscosity controlling agent Surfactant Foaming

Hexylene Glycol EWG 1

Fragrance ingredient Emulsifying agent Solvent Skin conditioning agent Viscosity controlling agent Surfactant

Cleansing Comedogenic 2/5

Fragrance EWG 8

Deodorant Fragrance ingredient Masking

Sodium Hydroxide EWG 2-4

Buffering agent PH adjuster Denaturant

Irritant

Citric Acid EWG 1-2

Fragrance ingredient Masking Buffering agent Chelating agent PH adjuster

Hair GrowthLiftingCleansingSoothingExfoliatingLighteningAntioxidant

Sodium Chloride EWG 1

Flavoring agent Oral care agent Viscosity controlling agent

Antiseptic

Sodium Benzoate EWG 1-3

Fragrance ingredient Masking Anticorrosive Preservative

AntifungalAntiseptic

PEG-55 Propylene Glycol Oleate EWG 1-3

Solubilizing agent Cleansing agent Viscosity controlling agent Surfactant

Polypropylene Glycol EWG 2-4

Fragrance ingredient Solubilizing agent Humectant Solvent Skin conditioning agent Viscosity controlling agent

ConditioningSmoothingMoisturizing Comedogenic 1/5

Coco-Betaine EWG 1

Antistatic agent Foam booster Hair conditioning Cleansing agent Skin conditioning agent Viscosity controlling agent Surfactant

CleansingAntiseptic

Salicylic Acid EWG 1-3

Corn/callus/wart remover Fragrance ingredient Keratolytic Antiacne agent Masking Hair conditioning Antidandruff agent Skin conditioning agent Exfoliant Denaturant Preservative

CleansingAntisepticSoothingAcne fighting

Carbomer EWG 1

Gel forming Emulsion stabilizer Viscosity controlling agent

Moisturizing

Sodium Citrate EWG 1-2

Masking Buffering agent Chelating agent PH adjuster

Polyquaternium-7 EWG 1-4

Antistatic agent Hair fixative Film former

Hair ConditioningAntistaticSofteningHair VolumizingHair Gloss

Benzoic Acid EWG 1-3

Fragrance ingredient Masking Bulking agent Buffering agent PH adjuster Preservative

Antiseptic

Tetrasodium EDTA EWG 2

Chelating agent

Benzyl Salicylate EWG 3-5

Fragrance ingredient Masking Sunscreen agent

UV Protection Allergen

Pearl Powder EWG 1

RegenerationRejuvenationLightening

Benzyl Alcohol EWG 2-5

Fragrance ingredient Masking Solvent Viscosity controlling agent Preservative

AntimicrobialAnestheticAntiseptic AllergenIrritant Comedogenic 1/5

Keep Me Vivid Sulfate Free Shampoo

Product Claims

✓ Benefits

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